NOC 41402: Business development officers and market researchers and analysts
Business development officers and market researchers and analysts conduct research, provide statistical and analytical supports, identify market trends and potential opportunities, formulate policies and manage programs to stimulate industrial and commercial business investment or tourism in urban and rural areas, or to promote commercial or industrial products and services. They are employed by government departments, international organizations, marketing and analytics firms and business associations or may be self-employed.
Official Main Duties for NOC 41402
Select the duties you perform in your actual job. Under IRCC guidelines, you must perform at least 60% of these duties for a successful work permit or PR reference letter.
Your employer reference letter must confirm you performed the main actions described in the duties above. Avoid copying words directly from the NOC description — officers expect natural job descriptions with specific company context.
Canadian Labour Market & PR Pathways for NOC 41402
Under Canada's National Occupational Classification (NOC 2021 Version 1.0), Business development officers and market researchers and analysts is categorized under TEER 1. Occupations in this tier typically require a university degree (bachelor’s, master’s, or doctorate) or substantial managerial tenure.
Express Entry Alignment
Qualifies directly for the Federal Skilled Worker (FSW) and Canadian Experience Class (CEC) under Express Entry. Work experience must be full-time (or equivalent part-time) and continuous for at least one year.
Target Category Status
Currently evaluated under standard General and CEC invitation rounds, or targeted through provincial in-demand lists such as Ontario (OINP), British Columbia (BC PNP), or Alberta (AAIP).
NOC 2016 to NOC 2021 Transition & Equivalency
Under Canada's previous NOC 2016 classification, this occupation was mapped under the following 4-digit code(s). When preparing your Express Entry profile or work reference letters, you must use the new 5-digit code NOC 41402.
4163 continues as 41402 and part transferred to 11202
Regional Wages Across Canada
Under Canadian immigration law, an employer hiring you under an LMIA must pay you at least the median wage listed below for your province.
| Province / Territory | Low Wage | Median Wage | High Wage |
|---|---|---|---|
| Canada (National Average) | $27.64 | $44/hr | $69.23 |
| Newfoundland and Labrador → | $31.25/hr | $39.44/hr | $59.74/hr |
| Prince Edward Island → | $19/hr | $37/hr | $48.08/hr |
| Nova Scotia → | $28.67/hr | $45.05/hr | $74.36/hr |
| New Brunswick → | $28.85/hr | $40.87/hr | $60.1/hr |
| Quebec → | $26.37/hr | $41.55/hr | $64.9/hr |
| Ontario → | $30/hr | $45.64/hr | $71.79/hr |
| Manitoba → | $27.4/hr | $33.84/hr | $72.12/hr |
| Saskatchewan → | $29/hr | $41/hr | $65.38/hr |
| Alberta → | $28.85/hr | $48.38/hr | $72.12/hr |
| British Columbia → | $22/hr | $45/hr | $64/hr |
| Yukon → | — | $47.95/hr | — |
| Northwest Territories → | $38.54/hr | $52.56/hr | $67.16/hr |
| Nunavut → | $38.34/hr | $51.64/hr | $67.92/hr |
🏙️Top Metropolitan Cities Wage Rates (ESDC 2025/2026)
Economic Region BenchmarksOfficial ESDC prevailing median wages across major Canadian metropolitan regions. Crucial for LMIA prevailing wage compliance and local job offer evaluations.
Employment Requirements
These are the education, training, and certification standards usually required by Canadian employers for this occupation:
- A bachelor's degree in economics, commerce, business administration or public administration is required.
- Certification as a certified economic developer (Ec.D.) may be required.
- Certification as a Certified Marketing Research Professional (CMRP) may be required.
Official Job Titles for NOC 41402
60 Titles ListedIf your current job title matches any of these official examples, this NOC code is likely the right choice for your Express Entry reference letter:
Exclusions (Similar Jobs with Different Codes)
Check this list to make sure your actual job is not classified under one of these related codes:
- Development officer - fundraising (See 11202 Professional occupations in advertising, marketing and public relations)View NOC 11202→
- Economic development director (See 40011 Government managers - economic analysis, policy development and program administration)View NOC 40011→
- Economists and economic policy researchers and analysts (See 41401 Economists and economic policy researchers and analysts)View NOC 41401→
- Financial and investment analysts (See 11101 Financial and investment analysts)View NOC 11101→
- International aid and development project officer (See 41403 Social policy researchers, consultants and program officers)View NOC 41403→
- Marketing manager (See 10022 Advertising, marketing and public relations managers)View NOC 10022→
- Other financial officers (See 11109 Other financial officers)View NOC 11109→
- Urban and land use planners (See 21202 Urban and land use planners)View NOC 21202→
Frequently Asked Questions for NOC 41402 (Business development officers and market researchers and analysts)
Essential answers regarding Express Entry eligibility, LMIA prevailing wage compliance, and official reference letter rules.
Check Your Express Entry Score & Latest Cutoffs
Calculate your exact Comprehensive Ranking System (CRS) score for NOC 41402, explore your TEER 1 immigration pathways, and check recent draw cutoffs.